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Style Guide

Every section available on this site, shown with placeholder copy and placeholder imagery. Use it to agree layout, spacing and tone before the real content lands.

Work that earns its keep

The light, short hero: a compact band with one button, used on interior pages that need a headline and a single next step.

Layout: text_block

Three instances follow: split at one half with a right hand column, full width over an image, and the contact variant.

Text block, split at one half

We take time to understand the commercial outcome you need before anything gets built, because the wrong solution delivered beautifully is still the wrong solution.

Short paragraphs read better on screen, so each block here stays to two or three sentences and lets the layout breathe.

What the right hand column is for:

  • Audience and competitor research
  • Conversion focused information architecture
  • Quarterly optimisation sprints

Text block, full width over an image

Everything on this page is placeholder content. Replace the words, drop in the real photography, and the structure holds its shape.

Text block, contact variant

Turning on the contact toggle swaps the right hand column for phone, email, address and an optional map embed.

123 Example Street, Town, Postcode, United Kingdom

Layout: services

Two instances: three across on the default background, then two across on offwhite with rows turned on.

What we do

Three across, default background

What we do

Two across, offwhite background, rows on

What we do

Slider mode, two rows, bleeding past the right edge

Layout: portfolio

Two instances: three across on the default background, then two across on offwhite.

Selected work

Selected work

Selected work

Layout: elements_grid

One instance with four repeater rows, each carrying a square image, a short description and a link.

How we work

Four repeated elements

Layout: faq

Two instances: single column with five questions, then two columns with four.

Frequently asked, one column

Most marketing sites run six to ten weeks from kickoff to launch, depending on how many layouts are in scope and how ready the content is.

Yes. We start with a short audit so there are no surprises once the work begins.

Fixed scopes are priced on delivery. Ongoing work is billed monthly and you always see an estimate first.

Every page is built from flexible layouts, so editors rearrange sections without touching code.

Book a walkthrough

We can recommend hosting or manage it for you, which is what most clients prefer.

Frequently asked, two columns

A named decision maker, access to any existing analytics, and a rough view of the content you already have.

Either side can. If you write it we edit for structure, and if we write it you sign it off.

Yes. Every layout on this page is available on every page, so new pages are assembled rather than built.

We migrate, test, redirect the old URLs and stay on hand for the first working week.

Layout: logo_ticker

One instance. The logos come from Theme Settings rather than the layout, so the seeder fills those too.

Clients we work with

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Layout: image_content_layout

Two instances: image left with middle alignment, then image right with top alignment and the inverse button.

Image left, vertically centred

Research and market analysis point to the opportunities worth taking, and the roadmap turns those into work that can be scheduled and costed.

Short paragraphs read better on screen, so each block here stays to two or three sentences and lets the layout breathe.

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Image right, aligned to the top

Accessible, fast front ends sit on a content model your team can actually manage, so the site keeps improving after handover.

  • Reusable section library
  • Accessibility checked against WCAG AA
  • Performance budget agreed before build
  • Editor training and a recorded walkthrough
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Image left, bleeding to the viewport edge

Research and market analysis point to the opportunities worth taking, and the roadmap turns those into work that can be scheduled and costed.

Short paragraphs read better on screen, so each block here stays to two or three sentences and lets the layout breathe.

Placeholder photograph

Image right, bleeding to the viewport edge

Research and market analysis point to the opportunities worth taking, and the roadmap turns those into work that can be scheduled and costed.

Short paragraphs read better on screen, so each block here stays to two or three sentences and lets the layout breathe.

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Layout: team

One instance with four people, using the square avatar placeholders.

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Alex Morgan

Founder and Strategy Lead
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Sam Whitfield

Design Director
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Priya Nair

Lead Developer
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Jordan Ellis

Client Services

Layout: testimonials

Two instances: default background, then offwhite with slim padding.

What clients say

Default background

What clients say

Offwhite background, slim padding

  • ★★★★★
    Traffic held steady through the migration and conversions went up in the first quarter.
  • ★★★★★
    Clear pricing, clear timeline, no surprises at the end.
  • ★★★★★
    The handover session was worth as much as the build itself.

Layout: process_steps

One instance with four numbered steps. This layout uses the reduced padding enum rather than normal or slim.

What happens next

Four steps from first call to launch

1

Get in touch

Tell us what you need in a short call. We will say straight away whether we are the right fit.

2

Agree the scope

You get a written proposal with a fixed price and a date. Nothing starts until you are happy with it.

3

We build it

You see the work as it takes shape on a staging site. Feedback goes in weekly, not all at the end.

4

Go live

We handle the launch and train your team. Support carries on for a month afterwards.

Layout: design_process

One instance of the animated variant, four steps with wide photographs and reduced top padding.

How we work

Discover

We learn how your business works and who you are trying to reach. Everything after this hangs off what we find.

Define

We agree the pages, the priorities and how success will be measured. You sign off the plan before design starts.

Design

Structure first, then the look and feel, tested against real words and real images. You review each stage.

Deliver

We build, test and launch, then hand over a site your team can run. We stay close while you settle in.

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Layout: blog_posts

One instance pulling the three most recent posts onto an offwhite background.

From the journal

Layout: hover_overs

One instance with four tiles. Each tile has a palette colour and a square background photograph.

Hover over a tile

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Strategy

Research, positioning and a roadmap you can actually fund.

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Design

Interfaces that stay usable once the real content arrives.

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Build

Fast, accessible front ends on a maintainable back end.

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Support

Measurement, iteration and a named person who answers.

Layout: full_width_cta

Two instances: solid colour background with the inverse button, then image background with the primary button.

Ready to start something good?

Tell us about the project and we will come back to you within one working day.

Start a conversation

Same section, image background

The image background variant, using the primary button style.

See our services

Layout: credential_logos

One instance. Like the logo ticker, the logos live in Theme Settings rather than on the layout.

Accreditations

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Layout: feature_columns

Two instances: cards at three per row, then the tick style at two per row.

What is included

Cards, three per row

Strategy

  • Discovery workshop

    A half day with the people who own the outcome.

  • Audience research

    Who you are talking to and what they are looking for.

Design

  • Component library

    Reusable sections rather than one off page designs.

  • Accessibility review

    Contrast, focus states and keyboard paths all checked.

Build

  • Performance budget

    Agreed limits so the site stays fast after launch.

  • Editor training

    A recorded walkthrough your team can refer back to.

Every plan includes hosting advice, a launch checklist and editor training.

What is included

Tick style, two per row

Included

  • Fixed price scope

    Agreed before any work begins.

  • Weekly check in

    Fifteen minutes, same slot every week.

  • Staging site

    Review everything before it goes live.

  • Post launch support

    One month included as standard.